Search
  • DAVE MOORE

Preventing \’Death by Powerpoint\’


I have sat through many presentations in my previous life as a Sales Director at companies like Telewest, Cable London and Holiday Ownership Exchange and believe me, I feel your pain when it comes to Slides or Powerpoint presentations.

As soon as you walk into the seminar room and you see the laptop and computer your heart sinks because you KNOW that not only have you got to listen to someone, you have to read the slides and, probably, make notes.

I love French Cinema and I speak a little French so I ignore the subtitles as much as I can but many people hate the idea of reading a movie, they want to watch one. 

It\’s the same with presentations.  Some people have EVERYTHING they say, EVERY WORD, up on that screen and they not only read the slide out but they POINT AT THE WORDS AS THEY GO ALONG!!!

That is a combination of lack of confidence, bad presentation skills and overkill.  It is such poor preparation that it borders on Preparation H!!

When these presenters look at the audience can\’t they see the sea of bored people with a glazed look on their faces. (I know, I was one of them).

Steve Jobs had a list of rulles for presentations.

1.   Open with words that are in line with the theme by using a headline. 2.   Make the theme clear and consistant so it sets the direction. 3.   Provide an outline. 4.   Open and close each section with a clear transition. 5.   Sell an experience. 6.   Use powerful words like Extraordinary, amazing, cool, awesome and incredible. 7.   Make numbers and statistics meaningful and then break them down. 8.   Analogies help connect the dots. 9.   Paint a simple picture that doesn\’t overwhelm. 10. Rehearse it.

In order to create a PowerPoint presentation that is engaging and compelling, use this list as rocket fuel that will fire your presentation to the stars.  It\’s a list of do\’s and dont\’s that has been built over years of experience.  Add what works for you and let me know your own tips.

1. Clip art is funny but don\’t even think about using crap that a 10 year old could have come up with.  Your credibility will be shot.  Limit the clip art or better still leave it out completely

2. Add an unexpected, personal, FUNNY photograph. 3. The slide is meant to reinforce the point you are maki